How Fast Does Your Website Load?

by admin on February 7, 2010

Are you losing customers because your website isn’t loading fast enough?  Some experts claim that up to 75% of your audience will not return to websites that take longer than four seconds to load.

So how fast does your site load?  Use this free tool from Pingdom to find out.

Read more: Your Website Design Should Load in 4 Seconds! | Hobo

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How to Geotag Pages For Local SEO

by admin on February 6, 2010

At a recent Sacramento Successful Thinkers meetup Robert Velarde made the suggestion to geotag any photos associated with your business in Flickr.

This was a snap (thanks for the tip Robert!), but we have other photos on blogs and in other places besides flickr. I was wondering how to geotag photos on my own pages.

I found the following tutorial over at Search Engine Land.   Click the link at the end of the qoute to read the full article:

There’s no dominant standard for geotag formatting, so one may add a combination of them to a webpage so that devices looking for specific types would be more likely to find ones they can read. Coordinates can also be embedded within images’ EXIF meta data as well as in other types of media, but I’m focusing here only on tags which can go into HTML pages.Some of the tags are purely semantic markup, and are not visibly displayed on web pages, while others are shown.Here are examples…

via Should You Geotag Pages For Local SEO?.

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Get a Beanheads Coffee Badge

Sacramento Small Business

Beanheads brews the best coffee in Sacramento.  Why not support them and Sacramento small business by decorating your blog with a Beanheads Coffee Badge:

Use This Code to Put an Awesome Beanheads Coffee Badge On Your Blog:

dp.SyntaxHighlighter.ClipboardSwf = ‘http://www.websitejunction.net/wp-content/plugins/wordpress-code-snippet/js/clipboard.swf’;
dp.SyntaxHighlighter.HighlightAll(‘code’);

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Foursquare for the Brick and Mortar Business

Brick and Mortar Strategies

Foursquare is a location based social networking platform that some analysts believe has expanded 3x to 4x in the last few months.
So what is it?  Foursquare is a game that encourages people to explore their neighborhoods and then rewards people for doing so.
Marketing Profs had a great article today about how a brick and [...]

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Look To Your Business Problems for Blog Content Angles

Content Strategy

Note:  the following post is the cliff’s notes version of a presentation that I gave to about 50 members of the Arden-Arcade Successful Thinkers group in Sacramento, CA in January of 2010.
When people talk about content generation it has almost become a cliché statement that web content producers need to generate material that is 1) [...]

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The McGuffin: A Tool That Can Help You Create Compelling Blog Content

Content Strategy

The McGuffin is a writing device used in fiction, but it can help you create compelling content in your business blog too:
The McGuffin has a cool job: to keep the plot, character, or situation rolling along. It draws us into the story and drives the action. The McGuffin is often an object of high value, which [...]

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Optimize your Business Blog with A Signature on Each Post

cool blogging tools

James Chartrand wrote an interesting post over at copyblogger the other day that makes the argument that if you are blogging for business, it’s easy to lapse into a habit of blogging and forgetting to direct the reader to your product or service.
Very often, people don’t see what’s obvious to you. You know you’re blogging [...]

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How to Generate User Requirements for Your Small Business Blog and Social Network

Design Planning

Perhaps the most important element of your blog and social network design is the generation of user requirements.  Your user requirements set the expectations of what your blog will do for your business and for your customer.
Use an excel spreadsheet and begin building a list of everything that you would like your blog to do.  [...]

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Define the Outcome: What is the Single Most Important Thing that your Small Business Blog and Social Network Will Do?

Design Planning

The first step in building a blog and social network for small business using the V Model as a template for design is to define the most important user requirement:  what it is that you want your blog to do?
If you had to set a single goal for your blog, what would it be?  Would you want [...]

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A Blueprint for Building a Small Business Blog and Social Network

Content Strategy

Click Here to download a blueprint for building a small business blog and social network using the Flagship and Outpost Strategy.  The blueprint is organized using the V Model process of design-build-test.

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